Manufacturing - Endeavor Business Media
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Manufacturing - Endeavor Business Media

EXECUTIVE SUMMARY

How to Thrive Amidst Constant Disruptions

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Overview 

For manufacturers, the past two years have been marked by a series of major unexpected disruptions, many related to the COVID-19 pandemic, that brought unprecedented supply chain issues. 

Frequent, unexpected disruptions are likely to continue, prompting manufacturers to adopt cloud collaboration and communication tools as well as cloud-based product lifecycle management (PLM) and enterprise resource planning (ERP) solutions. Manufacturers have also changed how and where they work, shifting from working solely on-premises to working remotely and in a hybrid fashion.

 

These changes set the stage for the future where keys to success in developing and designing new products will be pace, collaboration, adaptation, flexibility and visibility. It will also be increasingly important to work closely with external suppliers and partners on supply chain options and alternatives, all to increase speed and reduce risks.

Biographies
Michael Keer

Founder and Managing Partner,
Product Realization Group

Cindy Lalowski
Senior Quality Systems Manager,
Aeye, Inc.

George Lewis

VP of Product Strategy, Arena,
a PTC Business

Jeff Rosen
Vice President of Planning,
Tonal
Context 
The panelists responded to a series of questions about major disruptions their organizations have faced, how they have overcome these disruptions, the role of cloud-based solutions, and their outlook for the future.
To survive and thrive amidst unexpected disruptions, manufacturers have turned to the cloud, adopting cloud collaboration and communication tools as well as cloud-based product lifecycle management (PLM) and enterprise resource planning (ERP) solutions.

Overcoming Disruptions 

The past two years have brought more disruptions than ever for global manufacturers.

 

There have been economic disruptions and geopolitical disruptions as well as long-term resource and demographic disruptions related to not having enough skilled workers. But the most significant disruptions of the past two years have been disruptions related to the pandemic and supply chain upheaval.

 

The pandemic, which has been more severe and has lasted longer than anyone could have imagined, has affected where people work, how they work, and how companies design and develop products. Supply chain disruptions have resulted in component delays and shortages, which has caused manufacturers to reduce production and has caused some manufacturers to shut down.

“The past two years we’ve had more disruptions than ever, not only with the pandemic but with natural disasters, political unrest, parts shortages, and more. And they’re continuing to this day. This has changed the way we get work done and how product companies design and develop products. We’ve learned that disruptions are inevitable and can come at any time."
George Lewis, Arena, a PTC Business

Manufacturers have overcome these disruptions by making significant changes both internally and externally. 
In describing how their organizations have coped with these disruptions, the panelists used words such as “adapted” and “flexibility.” Each organization has made both internal and external changes.

  • Internally: As companies were forced to work remotely, the most successful organizations quickly adopted online tools (if they didn’t already have them), improved their internal collaboration, and accelerated their pace. To make internal improvements, the speakers stressed the importance of having common datasets and improved visibility.
  • Externally: Companies increased their contact with customers to keep them informed. In working with suppliers, companies focused on mitigating risks by identifying supply options and alternatives, while also forming more partnerships.
"On the customer side, we have had much, much more contact to keep them in the loop on disruptions and status. With suppliers, the focus has been on options and risk mitigation.”
Jeff Rosen, Tonal

Due to the length of the pandemic and continuing supply chain disruptions, the perspective of manufacturers has changed.

Manufacturers’ perspectives have changed over time in two key ways:

Hybrid Work
Approach

Using online tools, including Zoom and Microsoft Teams, has enabled manufacturers to work remotely and in a hybrid model and is expected to continue after the pandemic.
Leveraging Cloud Solutions
PLM systems, ERP systems and online management systems provide greater visibility into essential information to run the business and foster a more collaborative enterprise.
“Our perspective has changed about the product development process. Before the pandemic, we believed it really needed to be an in-person activity. Now at this point, we believe it can be a combination of remote and in-person with a heavy tilt toward remote support. This has been a surprise to me."
Michael Keer, Product Realization Group

Looking Forward 

In looking to the future, the speakers expect even more disruptions and shortages.

Ms. Lalowski commented that she expects to continue to see worldwide component shortages and long, if not even longer, lead times. She also expects a continued disruption in the workplace as companies settle into a blended work environment. 

 

In this uncertain, fragile environment, individuals and organizations must embrace change, be able to adapt, always be working to manage risk, and be focused on flexibility and improved business processes.

Among the most important pieces of advice for dealing with disruptions: Invest in cloud solutions and enable flexible processes.

In dealing with current disruptions and in anticipation of future disruptions, the panelists advised organizations to invest in cloud solutions—particularly PLM and ERP systems—as well as processes. Mr. Rosen suggested that organizations engage in scenario planning, which involves constantly looking at alternatives, looking at data, and building flexibility.
"My advice is to have these cloud-based tools in place to be able to access these tools and also to have robust processes in place and to have employees trained to use those tools.”
Cindy Lalowski, Aeye, Inc.

In planning for the future, multiple cloud-based solutions are essential, along with integration of these solutions.

When asked what cloud-based solutions companies should adopt to deal with today’s supply chain disruptions, the panelists agreed on PLM and ERP. They also mentioned engineering design tools and the importance of master data control.

 

However, dealing effectively with disruptions goes beyond the individual tools. Mr. Keer said, “It’s not only the core tools, but how those tools integrate together that is valuable for companies."

Additional Resources

How to Thrive Amidst
Constant Disruptions
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Thriving in an Age of Disruption

Boost Agility with Cloud Product Development

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